Yes, you read that title right. Van Goghurt.
That's my best stab at how it's spelled. There I was the other day innocently driving to work and enduring what passes for drive time radio here when on comes an advertisement for Van Goghurt, followed by mention of Sugar Plum cookies. These are, apparently, products targetted at thoughtful parents who want their children to grow up with an appreciation of the arts. There's even mention of Tchaikovsky! Want to guess the ratio of sugar to plums in those cookies?
Doubtless an ad campaign thought up by someone who still believes that the way to a mans heart is through his stomach! And if that's true then lets feed the next generation on yoghurt artfully disguised as Van Goghurt - who knows, they might make the mental connection!
I can't help feeling that if you really really really wanted your kids to grow up with an appreciation of 'the arts' perhaps a better way might be to actually live it yourself and show by example. But that's just me.
I can see it now; one of the little bastards actually develops an interest in Van Gogh and discovers the depths of his parents ignorance of the subject; what a shock!
No, what we have here is a prime example of snobbery. 'I don't want to listen to Beethoven but you should' is what it boils down to. That's exactly what the advertisers are trying to tap into. 'Everyone knows' that 'Art is good' and if I feed my kids Van Goghurt I can subscribe to the notion without actually having to put in the effort to learn how to understand something that runs longer than three minutes.
Having said all that, have I made any effort to 'educate' Andrew or Morgan in classical music? Heck no! Enough that they know I enjoy it. They can see me spending hours, headphones on, listening, following scores, writing my own. If they want to know more they can ask.
One thing I've always stuck to; when either of them plays their own music I *never* criticise even if I find rap tedious. Their music is their music[^] whatever I might think of it.